Now that your business has recovered from the mania of Christmas and New Year, it’s time to start planning your promotional campaign for the next big thing, The Valentine’s Day. Whether it's a restaurant, bar, jewellery shop, chocolatier, law firm, or a dry cleaning business that you own, Valentine’s Day promotion is a great opportunity to tap into the love that swirls around us in the month of February.
Run an adorable promotion
When it's all about love, staying connected to the feeling is a good idea. Every business owner loves his/her customers. Show them how much they mean to you by offering special, limited-time Valentine’s Day promotions. It can be a buy one-get one offer, a discount on the next service or purchase, or even a free gift.
Promote gift cards
Keeping the Valentine’s Day in mind, plan for some unique yet cost-effective gifts for your customers. Sending gifts to your clients is a kind of investment that proves a lot (positive result) in the long run. It can be anything from logo imprinted outfits to a free service or product which you deal in. Make sure to keep the quality within a healthy range to prevent negative outcomes.
Plan a Valentine based shop front display
If you are looking to engage a number of customers on the eve of Valentine's Day, plan a shop front display to pass on your message in a special way. Acrylic displays are the best option that create a spark and can help you to achieve great success in your promotional campaign. It is better to stick with the red colour and also include illumination on the displays.
Share a video or live broadcast on social media
Video is also one of the best ways to reach customers on social media. You can shoot a video that highlights your products and shop along with the special features and packages. You can even post a Facebook Live broadcast with some interesting questions for your customers to get response on product or service info in real time.
Celebrate the heart
February is Women’s Health Awareness Month, so if your main target market is women, consider holding an event. You could partner with a yoga instructor, mind-body expert, personal trainer, or local chef on a health-focused event that draws in customers for both of you.
Create your promotion and smartly call a professional plastic fabricator in Sydney for the requirement of the displays.
